Creating simple solutions

for complex workflows

About me

I’m a Senior Product Designer specializing in complex systems and industrial UX. I design tools that support real-time decision making, where clarity, speed, and reliability are critical.

I simplify high-risk workflows and translate complex data into intuitive, actionable experiences. With a background in accounting, I bring a systems-driven approach to problem solving, grounded in structure, logic, and real-world constraints.

I thrive in environments where design plays a strategic role, partnering closely with product and engineering to shape direction, influence decisions, and deliver outcomes that drive both user and business impact.

My Skillset

My work balances aesthetics with usability, grounding visual decisions in research and accessibility standards. Craft to me is disciplined problem solving that turns complexity into intuitive, human-centered experiences.

Design Craft

By combining research insights and business context, I identify opportunities where thoughtful design can shift behavior and unlock value. I prototype early, test often, and refine quickly to create delightful products.

Product Innovation

Great products are built through trust and shared ownership. I partner closely with product managers, engineers, and stakeholders to align on outcomes. Collaboration for me means active listening and healthy debate where teams feel safe challenging ideas.

Team Collaboration

I treat every project with accountability for its long term success. From discovery through delivery, I connect user insights to strategic priorities and measurable impact. I advocate for quality, push for clarity in requirements, and ensure design intent carries through implementation.

Product Ownership

UX Case Studies

Pason Billing System (PBS)

Pason Systems • Senior UX Designer

Transforming a legacy billing system into a scalable platform for approvals, billing, and revenue visibility.

Smart Invest by Irish Life

Irish Life • UX Project Support

A digital investment tool focused on making investing simple and accessible for beginners

Trip Sheets

Pason Systems • Senior UX Designer

Records mud volumes, alerting rig personnel of dangerous drilling events

Pipe Tally

Pason Systems • UX Designer

Tracks the length of all items used while drilling to ultimately record a precise depth

Electronic Drilling Recorder

Pason Systems • UX Designer

A network of sensors, software, and UI displays that provide real-time drilling data

That’s Low Carb?!

MaeLou Media • UX Strategist

Creating a user-centric business strategy for a food blogger's empire